31st March, 2007
 
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  eNewsletter Issue 13, Highlights:
  • “Paya IndahWetlands – Poor Management & Bad Ideas = RM 68 million fiasco"
  • 5 Key Strategies for Entrepreneurial Online Marketing
   
       
   

 


"Paya IndahWetlands – Poor Management & Bad Ideas = RM 68 million fiasco"
By Zulkarnain Zulkifli

Normally, I’m not one for clichés, but the spectacular flop that was the RM68 million Paya Indah Wetlands is a classic example of too many cooks spoiling the broth. In fact, do not be surprised that some people are calling the project “Parit (drain)” Indah Wetlands because that’s exactly where RM68 million worth of public funds went to…down the drain.

   

Persatuan Kanak-Kanak Istimewa Kajang Selangor

Persatuan Kanak-Kanak Istimewa Kajang ( PKIK )started in June 1995. PKIK's primary aim is to serve and help children / people with learning disabilities in their overall development and help them towards a life as independent and meaningful as possible.

NEEDS


Any Volunteer Services Needed?: Yes

Purpose of Volunteer Needs: Need volunteers who can commit a regular time, eg once or twice a week, (Centres open Mon to Fri. 8.30 am to 5.30pm)

to help in sewing, handicrafts such as batik printing, plaster of Paris moulding, dyeing, baking, playing piano during music / song sessions, providing transport for children to the Centres, driving van,

to assist in Special Olympics program (eg trainer / coach, providing transport, cheerer).

There is also a need for Professional Support at the Centre eg a Speech Therapist and an Occupational Therapist.

Also, they require human resource such as teachers, live-in trainer for Group Home.

Description of Needs:
1. Donations for operational expenses of the centre

2.Furnish Group Home

3.A piece of land(1 to 2 acres) to build institution. PKIK presently is operating from rented premises.

For cash donations, please make out cheques to "Persatuan Kanak-Kanak Istimewa Kajang Selangor". Tax exempt receipts are issued for all donations.

Cheques Made Payable to: Persatuan Kanak-Kanak Istimewa Kajang selangor

Tax Exempt?: Yes


CONTACTS
Address: No. 17, Jalan Seksyen 2/14,Taman Kajang Utama,43000 Selangor
Phone: +603-87366385

 

 

 
 

According to a recent expose by Terence Fernandez and R. Nadeswaran in The Sun newspaper, the government now wants to pump in an additional RM20 million to revive the park, and accusations are flying between the park’s consultants and the Malaysian Wetlands Foundation (MWF). Amidst revelations of questionable practices by former MWF CEO Muralee Menon regarding cheques, consultants and suppliers refusing or being unable to provide services due to late payments, breach of contract and the clashing vision of MWF and its engineers and consultants, the main question I would like answered is not HOW Paya Indah Wetlands failed, but rather WHAT can be done to prevent it from happening again. RM 68 million is by no means chicken feed and for another fiasco like that to happen again would be simply unacceptable.

Now, let’s take a look at how the government and the MWF could have saved RM68 million if they had done things a bit differently mixing compromise, understanding and support in order to come up with viable solutions.

  • MWF CEO Muralee Menon: While his practice of being the sole signatory to some of the cheques was not illegal, financial experts had long advised that this was not the most prudent of practices. One wonders if Menon had consulted financial experts before deciding to be the sole signatory for the cheques.
  • No compromise: A large part of the management of the project wanted the consultants to spend their own resources with MWF due to reimburse them. Instead, the payments were late and some payments were not even made. This made the consultants unable to afford to provide their services anymore. Even the man on the street can tell you that paying your service provider later for services that were rendered much earlier will result in a disgruntled and unhappy service provider. Here, perhaps a compromise should have been worked out, maybe a 30% or 50% downpayment for services so that the consultants could keep doing their jobs with peace of mind.
  • No understanding: Take one part consultant, two parts expert and the vision and practices of MWF. What do you get? Many parties who can’t agree with one another. Consultants and experts in their fields were suspended from working with the MWF if their views differed from that of MWF’s vision. Here, it’s pretty clear that too many cooks spoiled the broth and one way or another, there was neither understanding nor compromise coming from various parties even though they had to work closely together on the project.
  • Ridiculous projections: One must be realistic when mapping out long term profit plans when running one’s business. Trying recoup the 2.5 million for wetland’s annual operations cost by charging the public only RM 10 per entry is unrealistic, unachievable and beyond comprehension. Again, perhaps a visit from financial experts would have been needed here.
  • Refusing to listen: Wetlands International Asia Pacific (WIAP) executive director was initially involved in formulating the project’s masterplan. He had wanted to keep the costs down, focusing on the natural resources of the wetlands as the main attraction. Instead, other parties wanted elaborate, costly structures to be erected. These parties felt that they knew better and eventually, the WIAP were cut off from working with the Paya Indah Wetlands management. If the management had just listened to the various reasons from WIAP on why they should NOT build a market square, a floating horse trail and a luxurious restaurant on the wetlands, millions of ringgit would have been saved.

There are probably many other unreported reasons why the Paya Indah Wetlands

Park is now a RM68 million waste of public funds. But from what has been reported in the papers, it’s clear that the fiasco could have been avoided with one simple thing: better management practices. Now, assess the management team of your organization. Are things being run in a proper, sensible and professional manner?

 

     
       
             
                 
   

 

“When you reach for the stars, you may not quite get them, but you won't come up with a handful of mud either.” - Leo Burnett

Don’t let the fear of failure prevent you from trying to do your best. At the end of the day, real achievement is not about winning, it’s about knowing that you’ve done your very best.

 

 
                       
     
                       
   

5 Key Strategies for Entrepreneurial Online Marketing
By Carol Siew

Today entrepreneurial businesses are finding it essential to market their products and services online. Not only is such marketing relatively inexpensive, but also customers are increasingly turning to the Web to research companies, compare product features and prices, and purchase online. Companies that do not take advantage of the Web and email to market their business can lose valuable customers and market share.

As an entrepreneur, we practice online marketing strategies that will enhance the performance of an organizations services and sales.

1. Design a powerful Web site. The Web site is a reflection of your business image, thus it is critical to ensure the look and feel of your website matches your business. The key to a good site is to make sure that customers can easily find what they are looking for. This means a clear navigation bar and a good "search" box.

... More

 

 
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