Even before we can claim to be the best in Customer Service in the industry, the 1st test is whether we are satisfying our internal Customers or not.

If we cannot do this than how are we expected to delight the external ones? Many organizations fail to understand that if we "Talk the Talk, than we have to Walk the Walk". There is no point in trying to hit the Global benchmark of 80% Customer Satisfaction Index when internally it is at an all time low. Training the staff to handle the internal customer is just as important as it is to train them to handle the external ones.
Many a times it is the relationship between staff in a company that needs special attention. Team Building sessions with specific objectives can help to repair this. The management must have good rapport with all levels of staff and the concept of internal service must exist and be a part of the companies’ values. If this is in place, then only can there be an expectation for staff to deliver the goods.
A good method to measure the level of internal service is to have a good survey system in place. With data in hand, we can move forward to address the gaps and close them. Training & Development in the companies’ must be given a high priority and not just something to do for the glossy information on the notice boards.

The best thing to do is to make sure the companies are hitting the required mark internally as this will set the tone for staff to deliver the best to external Customers knowing that they have great support and management at work. So get with the program and change from within than go out and try to change the World!